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Roblox

Production/Graphic Design

As a Production Graphic Designer for Roblox, I have had the privilege of working on a variety of projects with various team members that support the Marketing team, such as internal communication documents, app store promotions, and digital/web ads. The complexity of projects ranges from laying out assets (e.g. taking character renderings from the 3D team and compositing it with other graphics, then laying it out with copy) within vendor specifications for a display ad (Amazon, Google, etc.) to creating logos and icons for an internal document. The experience is diverse as it is fun–what you would expect from a company like Roblox.

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Note: Rendered characters & company logos are provided by team members

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Web Assets

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Panel Template
Icons

2020 Roblox
Developers Conference 

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Zoom Backgrounds

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Swag

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"Imagine, Create, Play"

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This was pretty much a free-for-all creative process to come up with designs illustrating each word/concept–a mantra of the company that embodies its spirit. After various iterations, the somewhat random combination of mixed shapes, lines, textures, colors, etc. through Illustrator portrayed the essence of "Imagine, Create, Play" best... calculated whimsy, if you will.

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"Metaverse" Shirt​

For 2021, the theme has been the "Metaverse." So, to commemorate, promote, and give the employees around the world some branded gear, the ask was to incorporate that word (with localized versions) into a shirt graphic.

(Graphic #7 won)

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